Who We Are?

"Brice helped us in particular to launch branding campaigns during our peak seasons such as Christmas and Halloween. he also launched our first drive-to-store campaign on Facebook + instagram for over 25 stores across Spain"
Carlos Bohorquez Managing Director and Partner at Tiger Stores

Our Mission

Codalab (previously Chalopet Digital) helps online advertisers get the ROI  they need by developing a data-centric understanding of their conversion path and leveraging Facebook entire family of apps (Facebook, Instagram, Messenger, WhatsApp) and solutions (advertising, insights, communication)

our Experiences

Brice Chalopet has 15 years of experience in digital (SAAS,  ecommerce, publishing, advertising) and most recently spent 6 years at Facebook where he helped global advertisers (Sarenza, Pernod Ricard, Vente Privée, etc.) grow their business. Brice launched Codalab in 2017.

Codalab has already helped clients across Europe, from startups (Demium, Telefónica Incubator) to industry challengers (MyTaxi) and established advertisers (Flying Tiger, C mon Etiquette)

Our Core Values

  • Partnership: we see ourselves as partners of your business and will relentlessly focus on your profitability
  • Impact: we focus on impact, not effort
  • Data: we will ground all our decisions on experience + what data derived insights